Paracide
Visual Identity
Typeface
Editorial
Packaging
2021
Motion/ Printed Posters,
Leaflets, and Packages
Developed the visual identity for <Paracide>. Based on its brand value, I developed the graphic motif, and logotype system and proceeded to the package design. <Paracide> is a virtual health care service that helps people who have sleep disorders these days,
with their special care, so-called Killing Worm Therapy.
To present the brand's unique treatments, I designed a logotype system and graphic motif
inspired by the shape of worms. This virtual branding project was created to give comfort to contemporary individuals
who are suffering from social pressure by telling them their problems are caused by
exterior factors, not inside.